Business Research for Decision Making (Duxbury Applied Series) (Book & CD-ROM)
By Duane L. Davis.
Description
Ace the class and get prepared for the business world with BUSINESS RESEARCH FOR DECISION MAKING and its accompanying CD and online university library. With this easy-to-understand textbook, you'll see how new technology is changing the decision making process in todayÂ's world. From coverage of ethical issues in conducting research to how to analyze advancements and effects of data warehousing, data mining, and modeling, you'll find topics that'll prepare you for challenges you'll face on the job. And when you're ready to do your own research, you can sa...
ISBN(s)
0534404820, 9780534404826
