@Supermarket: Package Designs
By Unknown Author.
Description
Supermarket package designs that add color to your daily life. To establish distinctive retail shops, it has become essential to develop a store identity based on clear marketing strategies and concepts. Supermarkets strongly rely on its brand to give it a competitive edge against its many competitors. Some well-known supermarkets have succeeded in branding themselves. Featured here are HEMA, a Dutch supermarket, which achieves this with their own consistent brand image, employing a vivid eye-catching logo. Waitrose in the UK developed their private brand and receives much attention likewis...
ISBN(s)
475624002X, 9784756240026
